Like many female executives, Laura Udall hired her husband, Nick Udall, at the luggage company she founded.

By GERALDINE FABRIKANT

When Laura Udall founded her own luggage company in 2003, she turned to her husband for help. ¡°That she would be chief executive was not an issue from the get-go,¡± Nick Udall said. ¡°When I first met her, I realized that she was one of the best salespeople I ever saw.
At a time when women still struggle for pay parity in the workplace, a group of female entrepreneurs has proved that they are comfortable not only with running their own companies, but also with having their husbands work for them. But when business and personal relationships intersect, couples find challenges.
Carol Kotewicz-Dencker met her husband, Gregory Dencker, in 1988 when she advertised openings at her employment agency, Renoir Staffing Services. They married five years later.
Today, Mr. Dencker is chief operating officer of the business , and his wife, the chief executive, handles sales and promotion. ¡°In the beginning it was uncomfortable because men made fun of it,¡± Ms. Kotewicz-Dencker said. ¡°¡®Oh, you can¡¯t get a job except working for your wife,¡¯ they would tease Greg.¡±
But, she said, ¡°Greg says that ownership is unimportant to him because he does better in this world when he is advocating for someone.¡±
Mr. Dencker concurs. ¡°I said to Carol, ¡®I can¡¯t see the larger picture, but when you lay it out for me, I can make it happen.¡¯¡±
Not all such business arrangements end so happily.
Ella Koscik, the chief executive of Management Decisions Inc., in Norcross, Georgia, bought control of the company in 1994. She had met her husband several years earlier. ¡°It was love at first sight,¡± she recalled. ¡°Six months later we were married.¡±
As the company grew and pressure built on her, she turned to her husband for help. ¡°I was pregnant with my second child, and it was overwhelming,¡± she said. In 1998, Mr. Koscik quit his job to join his wife¡¯s firm. At the time, Management Decisions had $35 million in sales, his wife said; sales are now $85 million.
But today Mr. Koscik is gone, pushed out by Mrs. Koscik, who divorced him last year. ¡°He really wanted me gone, so he could take over more of the chief executive¡¯s role,¡± she said.
Mr. Koscik denied that his goal was to run the company. In his view, the problem was that although they had sharply defined roles at work, at home they shared every responsibility - and argued constantly. ¡°It could have been who was cooking dinner or taking out the garbage, he said. ¡°It became like keeping tabs on each other.¡±
At the company, Mrs. Koscik said, ¡°he had an opportunity that most men never get. He had the chance to get in and learn.¡± But, she said, ¡°he cared more about the job than the family and our marriage fell apart.¡±

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